Strengths
- Reacting to the situations and challenges very quickly
- Zeal to lead the world of electronics by launching innovative designs and various novel technologies.
- Motorola existed as strong competitor in the market because of having strong alliance, acquisitions and mergers.
- An out-dated management style of Motorola is one of the weaknesses as it can effect important decisions related to company operations.
- Quality of the product is not up to the mark when compared to its competitors.
- Customer service is one of the biggest weaknesses, many complaints registered saying that “executives doesn’t react after the sale”.
- New ventures, business partners and alliances can increase the dealings of Motorola.
- Introducing new product categories into market can make Motorola more competitive.
Threats
- All other competitors like Nokia, Samsung are providing high quality products at low prices.
- Network equipments (semi-conductor) business is gradually decreasing from past few years.
